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Global webinar event website and emails to drive lead generation

A virtual event designed to showcase Seagate’s strategy for the future of data. Aiming to establish them as a trusted industry advisor on data orchestration. Our task was to create the website and automated emails for this event.

All sessions were gated so we built the registration via Eloqua ensuring all registrant data was shared with Salesforce to help manage lead generation. This website accommodated both live and on-demand content for the event. Eloqua was also used to deploy pre and post event emails to the AMER, EMEA and APJ regions. The event itself was a great success with over 4,000 registrants and just under 1,500 attendees.

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